2017 Got a Pet? Get a Vet! campaign contest begins in May!
From May 1 - May 22, 2017 the general public are invited to nominate their favourite veterinary clinic as part of a public education campaign to promote the importance of regular veterinary care.
In 2016, there were 2,174 nominations and 16,311 votes, even more than the 2015 campaign that saw about 800 clinics nominated! This really shows the love people have for their local veterinary clinics and was a wonderful way to recognize the great work being done across the province!
The 2016 winner was Princess Animal Hospital in Kingston with 24 nominations and 1,982 supporting votes! The entire team received lunch and was recognized by our campaign partners, through social media and ovma.org. C
Who will win the 2017 contest? Get your clients to vote and have some fun!
About the campaign:
Got a Pet? Get a Vet! That’s the message the Ontario Veterinary Medical Association (OVMA), the Ontario SPCA and participating SPCAs and Humane Societies are sending to pet owners.
This public awareness campaign aims to educate pet owners about the importance of having an established relationship with a veterinarian. Participating shelters displayed posters featuring the Got a Pet? Get a Vet! messages, encouraging pet parents to find a vet after adopting their new family member. Information leaflets were also handed out to every visitor and adoptive pet family at participating shelters. The number of shelters that participated in the 2016 campaign nearly doubled since 2015!
Social media advertisements promoted the contest and the gotapetgetavet.ca website where pet owners could learn more about the benefits of regular veterinary care, find a local veterinarian or participate in the campaign contest by recognizing their favourite veterinary clinic!
Participating Shelters include:
Sponsored by OVMA, OSPCA & PIJAC Canada
Results of the 2014 Pet Owner Behaviours and Attitudes Survey
We've been sharing the results of the 2014 Pet Owner Behaviours and Attitudes survey conducted by Leger Marketing to raise awareness about the value of regular veterinary care. Although the data revealed some interesting new facts, it also reaffirmed that the veterinary profession remains one of the most trusted professions.
Find out what pet owners think of veterinarians and veterinary care in the 2014 survey report
View the 2014/2015 OVMA campaign results: Changing the perception of veterinary care in Ontario
In spite of the strong public trust in the profession, nearly 25% of those surveyed indicated they have never taken their pet the vet, and about 40% only in emergency situations. This points to a lack of understanding about the role that regular veterinary care plays in protecting and prolonging the lives of pets, and can leave pet owners open to dealing with costly illnesses and diseases.
Key Survey Results from the "2014 Pet Owner Attitudes and Behaviours Survey"
- Almost 25% of surveyed pet parents indicate that they have never take their pet to a veterinarian
- 40% of pet parents said regular veterinary appointments are reactive in nature, meaning owners are not taking their pets in for regular preventative care
- 97% of Ontario pet parents were satisfied with their last veterinary visit
- 89% of Ontario pet parents are loyal to their current veterinarian
- 94% of Ontario pet parents trust their veterinarian has their pets’ best interests at heart
Pets can’t talk – but veterinarians can be their voices. Ontario veterinarians have the training, knowledge and qualifications to give you the best advice on how to care for your pet. In fact, 97% of Ontario pet parents were satisfied with their last veterinary visit.
In reality, an ounce of prevention is worth a pound of cure. Regular preventive care is an integral part of preventing illness and catching problems early. In many cases, identifying and managing problems before they become serious can save pet parents from significant costs later on.
When it comes to their dependence on us, pets are a lot like children. They rely on us to protect their health and wellness. Regular preventive care and visits to their health care provider help to ensure optimal health. Ontario pet parents need to consider annual check-ups and not just reactive visits as part of their pets’ overall health.
OVMA has been working hard in partnership to get the message out about why preventive care matters to pets and pet parents. We've combined the results of our 2014/2015 campaign efforts in an infographic.